Category: CHINA

The Football Market in China : a Rising Dragon

Mustering around 850 million monthly active users on the local social media, China is gradually becoming a preponderant economic market for worldwide clubs. First and foremorst, european clubs have grasped both the complexity and wonders of the emerging football market in China. Recent trends have hogged the spotlight on the investment policy in the chessboard. The middle kingdom has implemented a radically efficient strategy in attracting foreign players: targeting European Leagues, like Italian and Spanish ones, in which clubs are facing huge amounts of debts, structures renewal and turnover. Following up the previous World Cup where Chinese fans surprised by their...

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THE BOOM OF CHINESE DRAMAS: GENERATIONAL TREND

Tensions between China and South Korea, regular censorship of foreign content and Chinese video broadcasting platforms partly explain the rise of the creation of Chinese dramas. The Chinese prefer family over friends. Generally, Chinese people go home directly after work or school to spend time with their family. Therefore, the series/movies have an overriding place in China. Indeed, it is an opportunity for them to spend time and relax together. Thus, the market of Chinese dramas is booming, following an increasingly strict censorship of the government. CHINA INTERDICTION OF K-CULTURE GOODS IMPORTATION Korean culture still has a significant influence...

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CHINESE INVESTMENT BOOST THE INTERNATIONAL REAL ESTATE MARKET

Figuring out in how many words one can give a concise description of Chinese investment isn’t a mere matter. Have you ever wondered the tremendous growth and continuous wealth heaped up in the International Real Estate sector by Chinese investors in these recent years ? They may appear similar in many ways, aiming for two major objectives through massive investment in overseas housing : finding the rare pearl that can potentially propel them to an upgraded stage and secondly get social tracks. Moreover, having a leading ‘face’ is significant, socially speaking, in order to get priceless connections and further...

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DAIGOUS IN SOUTH KOREA

When luxury brands generally remain highly costly, the industry’s prices in China are sometimes two times more expensive than it is in Western countries. Because of the taxes applicated on that kind of goods, the luxury products are often unreachable for Chinese consumers. They have to be more innovative in their approach, by directly finding a solution to their problem: the Daigous. What is a Daigou? A Daigou is a traveller who profits from their vacations abroad to buy items from luxury brands in order to resell them in China. Their clients are often friends, family or just people...

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SEX IN CHINA: A TABOO TOPIC

Chinese people, and especially youth from developed cities, are known to struggle between traditional conservatism and modern openness considered as western values by the government.     In the case of sex, these contradictory values lead to an interesting phenomenon. Sex labour or prostitution is illegal in China but is rampant in venues such as massage parlours, nightclubs, hair salons and karaoke bars. On the Internet, sex, through sexy webcams or even underaged pregnant girls showing off on apps are repeatedly fought by government agencies. However, in the end, the culture of mistress is still vivid, and many cases...

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